Why Invest in Indoor Trampoline Park Business

​The trampoline park business is one of the fastest-growing out-of-home entertainment spaces. In 2011, though, there were only 35, maybe 45, indoor trampoline parks in the United States. Today, over 500 indoor trampoline parks are in the United States alone. As demand for the sport rises, so will the industry and business opportunities.

Trampoline parks appeal to a wide demographic. Jumping is not a kids-only activity; even adults between 20 and 40 find trampolines fun. They also appeal to outgoing families who want to spend time out of their homes. Even those who do not particularly fancy jumping always find something fun to do at the park.

Trampoline parks are also suitable for group events, like birthday parties, sports training, and team-building activities. These are big earners because often, attendees spend two to three hours at the park. The trick to attracting such events is to create several programs and activities that appeal to diverse audiences.

That’s why successful trampoline parks incorporate other fun activities besides trampolines. Additional activities and services, such as entertainment, restaurants, and snack bars, are a great way to keep visitors longer and for maximizing revenue. What’s more, with several features and extra activities, it’s easier to identify and double down on features that interest visitors and eliminate those that do not. The adaptability of the trampoline business also makes keeping up with trends easy.

Trampoline parks are part of an ever-growing industry: a healthy lifestyle. As millions of Americans continue to seek fun ways to keep their bodies moving, businesses built around a fun lifestyle will continue to appeal to them. Since trampolining presents a low-effort, inventive way to exercise while having fun, demand will keep soaring.

Sure, the initial investment is quite hefty. There’s expensive equipment to acquire, premise requirements to comply with, and labor and operational costs to meet. But all these pale in comparison to the promising profit margins, the quick turnover, and several revenue streams. Also, the trampoline business model is simple: users pay per the time spent on various activities.

Additionally, indoor trampoline parks operate all year round because they’re not affected by changing weather. In winter, for instance, indoor trampoline parks become the go-to out-of-home recreational and entertainment spots.

Even with all the modern, on-demand activities in place, you still need foot traffic. Location is an important factor when setting up an indoor trampoline.

Ideally, you should take advantage of existing foot traffic as opposed to trying to attract your own traffic. A prime location, such as near a mall, can be expensive. As such, old industrial buildings are a good alternative. They tend to be in low-rent areas, not to mention they require minimum demolitions, if any. If you offer several fun activities, visitors won’t mind driving out of their way for fun.

If you can draw up a sound business plan, get the design concept right, and nail the location, you can be sure of a decent return on investment. To reduce the cost of maintenance, use the highest-quality material. This would reduce defects-related injuries and position your park as a safe place.

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Zi Qian Zhang, Real Estate

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